Understand
Map the real workflow, systems, edge cases, and ownership.
Custom internal tools · workflow automation · applied AI
Turn complex operations into tools that work.
We design and build custom internal tools, workflow automation, and AI-assisted systems for specialized work that off-the-shelf software cannot handle.
For operations, product, and transformation teams in knowledge-intensive organizations and vertical SaaS companies.
01Understand
02Improve
03Build
04Embed
Selected experience
- Software AG
- Ninox
- Bibel TV
- ChurchDesk
- Datameer
- Hypoport
How we work
Automate the repeatable. Keep judgment where it matters.
We start with the work itself: the handoffs, exceptions, tacit knowledge, and decisions that make standard software fail. Then we improve the process and build the software around it.
Improve
Remove friction before automating it.
Build
Create a working tool with real data and integrations.
Embed
Fit it into daily operations, governance, and the product roadmap.
Selected work
Evidence from complex, real-world operations.
This work was led by Tobias Treppmann across product, contract and independent consulting roles.
Multi-party phone coordination became a reusable booking capability.
A funeral workflow spanning pastors, cemeteries and funeral homes was integrated into the existing calendar and form builder — making the same foundation reusable for rooms, baptisms, weddings and other bookings.
70%less coordination time
90%acceptance rate
A process description became an editable business application.
The AI onboarding turns a description of a business process into a data model and renders it in the real builder. AI accelerates the start; a person can see and change every field.
Promptas the starting point
Schemadirectly editable
Manual color selection became a scalable design system.
A production color engine creates accessible themes from thousands of program images. The Color Lab keeps thresholds and brand decisions in design hands instead of hiding them in code.
1×configure
Catalogthemed automatically
More workflow systems
Fundraising
Analyzed past fundraising letters and turned the findings into a guided, human-controlled multi-channel workflow.
Customer support
A copilot drafts answers from the service handbook; the team retains review, editing and send decisions.
Video metadata
Turned manual logging into structured AI-assisted capture without removing editorial judgment.
Design system API
Organized repeated decisions and cross-platform synchronization as a shared, machine-readable system.
Services
From operational friction to working software.
Bring us a process held together by spreadsheets, copy and paste, tacit knowledge, or software that never quite fits. We identify the highest-value intervention and build something the team can use.
Workflow analysis & process improvement
Map the work, edge cases, people, systems, and cost of friction. Remove unnecessary steps and identify the highest-value intervention.
Custom internal tools
Build focused software for specialized operations that off-the-shelf products support poorly or not at all.
Workflow automation & integration
Connect systems and automate repeatable work while keeping exceptions, approvals, and ownership explicit.
AI-assisted operations
Use AI where context and variability matter, with the right controls, human review, real data, and production interfaces.
A good engagement for us
- centers on an important, recurring workflow
- depends on domain expertise or human judgment
- does not fit standard software cleanly
- needs a working tool and a measurable operational outcome
The studio
Senior product judgment. Hands-on delivery.
Treppmann Studio is Tobias Treppmann’s independent practice in Berlin. He combines process analysis, product strategy, UX, systems design, and AI-assisted development. His work has turned complex operations into usable systems at Datameer, Ninox, ChurchDesk, and Bibel TV, and supported service-to-product transformation at Hypoport.
Start with the work
Improve the process before choosing the technology.
Working software before slideware
A functional model creates better decisions.
Human judgment by design
Automate what can repeat. Keep control where it matters.
Contact
What process is costing your team time, clarity, or control?
Bring the workflow your team has learned to work around. We will determine whether it needs process change, automation, or a purpose-built tool.
hello@treppmann.designBerlin · working internationally